(Last Updated January 2^nd, 2008)

ARUBAFLOWER-FOUNTAIN.COM, recognizes and respects the importance of maintaining the privacy of our customers, registered members ("Members") and users, and has established this Privacy Policy as a result. The purpose of this Privacy Policy is to inform you of:

·       the personal information we may collect from you when you visit our web site, respond to our emails, place orders via mail or fax, or otherwise contact us via telephone, email, fax or mail,

·       why we gather information from you,

·       how we collect it,

·       how we use it, and

·       the choices you have regarding our use of personal information you have provided.

Note: You must be 18 years or older to use, subscribe or register as a member of ARUBAFLOWER-FOUNTAIN.COM. The Web Site is a general audience site and we do not knowingly collect, maintain or disclose personal information from or about children.

Why do we gather information?

ARUBAFLOWER-FOUNTAIN.COM gathers personal information to help improve our products and customer service, to communicate with you, to process your orders, to provide an enhanced and more personalized shopping experience and to inform you, and your gift and message recipients, of special offers and discounts from us.

What information do we gather?

We collect information through our Web Site, emails, mail, fax, and telephone, including when you:

·       place an order,

·       participate in our surveys, contests, sweepstakes, promotions, content submissions, chats, requests for suggestions, and membership registrations, and

·       engage in other activities, services, products and resources we make accessible to our customers, members or users.

Depending on how you are interact with us, we collect some or all of the following types of information:

·       your name, address, telephone number, email address,

·       billing information (credit card number, expiration date and billing address),

·       gender and birth date, if you choose to enter such information,

·       products purchased and occasion type (for example, Mother's Day),

·       any promotion code and related information (for example, if you are claiming frequent flyer miles),

·       Message and gift recipients' names, addresses, telephone numbers and email addresses, and

·       other information you provide to us, including User Submissions.

Information you provide to us may be collected by us even if an order, registration, or other process is started but not completed or otherwise cancelled. Members may also add to their Address Book the name, address and telephone number of friends or other persons to whom they may wish to send gifts or expressions. Only Members have the right to view and edit their Address Book entries.

How we use "Cookies" and "Action Tags".

A "cookie" is a small data file sent to your browser from a web server and stored on your computer. We use cookies to let us know that you are a prior customer, user or Member and to provide certain features to you. Most web browsers allow you to instruct the browser to prevent the use of cookies. However, if you disable this feature, certain aspects of the ARUBAFLOWER-FOUNTAIN.COM Web Site, such as the shopping basket, may not function properly.

How we use the information we collect

We use information we collect to communicate with you, to process your orders, to provide an enhanced and more personalized shopping experience, to inform you and your gift and message recipients of offers and discounts from ARUBAFLOWER-FOUNTAIN.COM and our affiliated brands and to enable you to receive credits for purchases under loyalty or buying programs which you have joined.

However, without your consent, we do not make your or your gift or message recipients' email addresses, available to third parties.

Our Affiliates, subcontractors, and agents, and any successors to our business (if we ever sell some or all of our business), are not considered to be third parties under this Policy. However, in connection with information collected under this Policy, they are required to comply with this Policy. "Affiliates" are persons or entities directly or indirectly controlling, controlled by, or under common control with ArubaFlower-Fountain.com.

We may combine information we receive from you via our Web Site, emails, mail, fax, and telephone with information from our Affiliates and third parties. We use the combined information to enhance and personalize your shopping experience with us and to communicate with you in accordance with this Privacy Policy.

We reserve the right to disclose information you provide to us as required by law, in response to legal process and law enforcement requests and as necessary or appropriate, in our view, to operate the Web Site, process orders or registrations, to conduct promotions, contests, and sweepstakes you participate in, and to protect the rights or property of the Company, its Affiliates, users, customers, recipients, Members, Sponsors, Providers, Licensors, Merchants and Associates.

Consent to Transfer and Submission

ARUBAFLOWER-FOUNTAIN.COM is operated in Aruba. If you are located outside Aruba, please be aware that any information you provide to us will be transferred to Aruba. By using the Web Site or otherwise providing us with information, you hereby consent to this transfer.

In addition, if you submit data to us about other individuals (such as your message and gift recipients), you agree that you have obtained consent from each such individual to the submission, transfer and processing of the information. Although personal information collected by us through the Web Site, emails, mail, fax, and telephone is used by us in accordance with this Privacy Policy, laws generally applicable to the protection of personal data in the Aruba may not be as stringent as those in other countries.

Links to Other Web Sites

ARUBAFLOWER-FOUNTAIN.COM wants you to be aware that when you click on links and/or ad banners that take you to affiliated or third-party web sites, you will be subject to the privacy policies and terms of use of those web sites, not ours. We encourage you to read the posted privacy statement and user terms whenever using, and prior to providing any personal information to, any other web site.

Security and Passwords

No transmission of data over the Internet or any other network can be guaranteed to be 100% secure. Although we make reasonable efforts to safeguard personal information once we receive it, we cannot warrant the security of information we receive.

Portions of the Web Site (such as our Member registration and Address Book) may require registration and log-in processes in which you will select a user ID and password (collectively, the "Password"). Passwords provided to you by us are the confidential property of the Company and may be used by you solely for your individual use of the Web Site (and otherwise as specified by us). You are responsible for maintaining the confidentiality of any Password and for all activities that occur using your Password, whether or not authorized by you. You agree to immediately notify us of any unauthorized use of your Password or accounts.

How to Limit the Use of Personal Information

We want to communicate with you only to the extent you want to hear from us. If you prefer not to have personal information collected from you via the Web Site, emails, mail, fax, and telephone shared with third parties, or to set your preferences concerning promotional communications, please follow the directions below.

From Third Parties

We do not share emails addresses you provide with third parties without your consent. In addition, if you prefer that other personal information provided by you not be shared with third parties, please let us know by emailing, writing or calling us as described below. Your instructions will be processed as soon as reasonably practicable and in accordance with law.

Emailing us at: remove@arubaflower-fountain.com from the email address which you wish to have removed (i.e. not shared with third parties), and include your postal mailing address in the message; or

Writing us at:
Customer Satisfaction Department
ARUBAFLOWER-FOUNTAIN.COM.
Ponton 49, Oranjestad,

PO BOX 4112

ARUBA

Telephoning us at Aruba Flower Fountain (297-5839094)

(Please, include or tell us your mailing address, and if you have a catalog, brochure or other mailing label from us, please include it with your request or have it ready when you call).

From our Affiliates

If you also prefer not to have us provide personal information about you to our Affiliates, please indicate in your email or letter that you wish your instructions to apply to our "Affiliates."

From Aruba Flower Fountain

If you also prefer that we not use the personal information you have provided to contact you or your message or gift recipients for our own marketing and promotional purposes, please indicate in your email or letter that you wish your instructions to apply to "Aruba Flower Fountain" These instructions, however, do not apply to non-promotional messages from us.

Please note that your instructions (above) do not govern the use of information you have provided to our Affiliates or to third parties (including any merchants referenced or accessible via our Web Site). The use of information you have provided to our Affiliates or to third parties is governed by their privacy policies and terms.

Any promotional email we send to you or your gift or message recipients will include a link to our Privacy Policy and a link to use to opt-out of receiving further promotional emails from the sender.

Corrections

If you would like to update or correct information previously provided to us, please send an e-mail with your new information, including your complete name, postal address, and email address to update@arubaflower-fountain.com.

Members can modify and update their membership information (including name, mailing address, birth date, telephone number and email address) by accessing the password-protected "Update Membership" page.

Your Consent and Changes to this Policy

Subject to the above provisions, by using our Web Site, you consent to the terms of this Privacy Policy. We may change our Privacy Policy from time to time as new features or services are added, suggestions from our customers are incorporated or other changes are made. We will post the revised Privacy Policy on our Web Site at least 30 days prior to their effective date - unless we believe changes must take effect sooner to comply with law or to protect the Company or our customers, users, Members, recipients, Sponsors, Providers, Licensors, Merchants, Associates and Affiliates, in which case the changes will be effective upon posting or as otherwise specified. To see a revised Privacy Policy prior to its effective date (unless it is effective upon posting), click on the following link: Pending Revised Privacy Policy.

The date on which the current Privacy Policy and overall Terms of Use took effect is listed at the top of the Privacy Policy (see "Last Updated" at the top of each).

In addition, if you would like notice of changes to the Privacy Policy or Terms of Use prior to their taking effect (or upon taking effect, if effective immediately), email us at notice@arubaflower-fountain.com from the email address to which you would like notice sent. By using ARUBAFLOWER-FOUNTAIN.COM, after such changes take effect, you agree to be legally bound and to abide by the revised Privacy Policy, of which this policy is a part.

Your Comments

ARUBAFLOWER-FOUNTAIN.COM welcomes feedback concerning this Privacy Policy. Please send your comments and questions to feedback@arubaflower-fountain.com.